Denmark B2C E-commerce Report 2019

GDP continues to increase with a steady growth rate of over 3%. The Denmark Report delves into the facts and figures of the B2C e-commerce market in Denmark, including its consumer behaviours and trends. The report also includes an exclusive interview with an expert from SAP, the software corporation.

Infrastructure & Logistics

Denmark ranks highly in all of the main e-commerce indices, including the Logistical Performance Index, the Ease of Doing Business Index, and the E-Government Development Index. Internet inclusivity is of major importance for Denmark where internet penetration within the general population is continuing to increase. GDP also continues to increase with a steady growth rate above 3%.

E-commerce Landscape

As seen in most developed e-commerce markets, the majority of Danish consumers prefer to receive their purchases at home, with collection at a parcel shop following just behind. Regarding payment methods, most Danish customers use debit or credit card, and it’s forecast that e-invoice as a payment method will increase while payment by cards will decrease.

If you want to find out more information about e-commerce in Denmark, including leading marketplaces and popular segments, download the Denmark E-commerce Report now. You’ll find additional information on delivery methods and a general outlook for the Danish market.