India B2C E-commerce Report 2019

18 December, 2019

E-Commerce Destinations

B2C e-commerce turnover is expected to reach more than $32 billion in 2019.

The India E-commerce report explores the details of the B2C e-commerce market in India, including connectivity, digital readiness, and device usage. The report also includes an interview with an expert from SAP, the software corporation.

 

Infrastructure & Logistics

India appears to be lacking in all e-commerce indices, including the Logistical Performance Index, the Ease of Doing Business Index, and the E-Government Development Index. Additionally, it appears Internet Inclusivity is a weak point, although India is improving in the internet penetration of the general population. Furthermore, the GDP is increasing with a steady growth rate.

 

E-commerce Landscape

In 2018, the distribution of online shoppers was predominantly male. With regards to consumer trends, half of online shoppers always check product reviews, a third of e-shoppers between 27-37 years old use mobile apps for online shopping, and most consumers buy ethical products.

If you want to learn more, download the India E-commerce Report. You’ll find additional information on market penetration, different payment methods during the festive season, and a general overview of the India e-commerce landscape.

Click me

 

Related Insights by Asendia
11 June, 2025
Unlocking Canadian e-Commerce: A Must-Read for US e-Tailers

Is your e-commerce brand shipping to Canada? Asendia USA’s e-book, "Unlock Canadian e-commerce opportunities", offers essential insights…

10 June, 2025
Tech-Driven Beauty Brand Elevates Delivery Experience for Canadian &…

PHILADELPHIA, PA — June 10, 2025 — A rapidly growing beauty brand known for its innovative, tech-first approach to cosmetics has partnered…

21 May, 2025
Unlock the Potential of Canadian E-commerce: Discover Key Insights in…

PHILADELPHIA, PA — May 21, 2025 — For e-tailers looking to expand into the Canadian market, Asendia USA is excited to share its newest